Thank you for your interest in BAP's marketing toolkit. Our goal is to increase consumer awareness of the Best Aquaculture Practices (BAP) label and encourage your customers to purchase more healthy, high-quality seafood. Together, let's get people to eat more responsibly sourced seafood.
What's in the Toolkit
The BAP logo
Key market research findings
Suggested copy for your responsible sourcing page
Social media graphics and copy
Animated BAP video
Get the Toolkit
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