Seafood You Can Trust: Join the 2026 Consumer Campaign
GSA's upcoming campaign, Seafood You Can Trust, will be launching in early 2026, with the goal of increasing brand awareness for the Best Aquaculture Practices (BAP) label in key markets. Whether you're a retailer, food service company or BAP-certified producer, sign up below to get involved.
Why Get Involved?
For retail & food service companies:
✅ Demonstrate your commitment to responsible sourcing
✅ Drive shopper trust and loyalty
✅ Receive customizable assets to use in-store, online, on social media and in restaurants
For BAP-certified producers:
✅ Demonstrate your commitment to using responsible practices (the #1 way consumers want to learn about responsible seafood is on packaging!)
✅ Access ready-to-use marketing assets and digital content